It is no longer news that every entity in the digital space has a part to play in the mainstream adoption of cryptocurrencies, either as a store of value or a medium of settling debts.
According to a Financial Times report, Jack Dorsey, the CEO of the popular social media platform, Twitter has taken another step forward to integrate crypto, decentralized finance (DeFi), and decentralized applications (dApp) within the Twitter ecosystem.
The social media platform has employed the services of Tess Rinearson to lead a crypto-focused team.
Rinearson, a former software engineer who has also worked in the blockchain space for over six years, will lead the Twitter-crypto team to rebrand the face of decentralized social media.
Commenting about the latest development on her Twitter handle, the new Twitter-crypto team leader said,
“Twitter-crypto will serve as a center of excellence for all things blockchain at Twitter.”
Furthermore, the move will give Rinearson an opportunity to join Twitter’s Bluesky project, which is focused on decentralizing social media platforms to allow developers to build personalized offers for interoperability.
More than that, the team leader also stated in her tweet that the new Twitter-crypto will provide more employment opportunities with the crypto industry and blockchain space.
Twitter’s Crypto Involvements
This is not the only time Jack Dorsey’s blogging platform will liaise with blockchain technology and the crypto space. In September, Coinfomania reported that Twitter will allow its users to tip content creators with Bitcoin (BTC) using the Bitcoin Lightning Network.
Not only that, Twitter recently joined the exploding NFT marketplace with the launch of seven digital collectibles, NFTs on the Rarible platform.
The bitcoin enthusiast also has his hands strongly tied to bitcoin with his financial payment company, Squares growing its bitcoin purchase with an additional $170 million worth of bitcoin.
Dorsey’s payment company now holds 8,027 BTC which was worth $390 million at the time.